Urban Pure

Urban Pure opens with a bright burst of Sicilian citrus and juicy fruits, flows into a soft, subtly sweet heart, and settles into a smooth, long-lasting base of white musk, amber, and vanilla that feels clean, warm, and luxurious.

Fragrance Type: Fruity Amber

Fragrance Match: Matched to "Xerjoff Erba Pura".

Fragrance Class: Unisex (For Men).

Longevity: Approximately 6-8 hours, depending on environmental factors.

Projection: Moderate to strong.

Suitable For: “Urban Pure” is for people who like smelling fresh, sweet, and noticeable without being too heavy.

It’s perfect for someone who wants a clean, fruity scent that feels classy and gets compliments.